When I say Disney is horseshit, I'm referring to Disney circa 2000 to present. Prior to that, the powers that be at Disney appear to have still had integrity. Though most of Disney's 90's output seems like it was fairly hit and miss as well. But I guess it's easy to be so hit and miss when you're churning out a record number of releases to maximize your bottom line.
The sheer number of sequels Disney craps out these days is remarkable. If you take a gander at the "Future Releases" list on wikipedia, you'll notice that no less that a dozen of the planned movies are sequels to existing franchises. Disney jumped ship on the artistic front the second they started doing sequels to Bambi and The Jungle Book. I would imagine though, that it is much easier to do a sequel to a movie that has already been established at a hit, rather than to put in the creative work to come up with a completely fresh concept.
Anything remotely creative in the last 15 years of Disney's filmography has been done by Pixar. The Toy Story franchise, Finding Nemo, and Wall-E are among the eleven animated films Pixar has released, all eleven having been comercially successful. Pixar is actually quite reminiscent of Disney during it's heyday when Walt Disney still ran things, before it turned into a conglomerate focused on world domination. No wonder Disney stepped in a snatched up Pixar once they saw the monetary possibilities.
If there is any question as to what Disney is all about these days, just take a look at how they go about releasing their products. They constantly rerelease their older established movies in limited editions, only to rerelease them again 5 years later in a new edition. This might make sense for the less popular Disney movies, but for the "classics" it is just a means of capitalizing on supply and demand. A movie like Cinderella or Pinocchio will always sell, so there is no reason to ever take them out of print. If you have something in print for a year, announce it as a limited time product, then take it off the market for 5 years, only to rerelease it in a new version afterwards, you are a jerk. But more importantly, you are taking advantage of the Disney faithful who will buy these movies again when you rerelease them and tag on "Magical Edition" after the title. Pinocchio thus far has been released 4 separate times on VHS, 3 times on DVD, and one time so far on Blu-Ray. Is that really necessary? It is if your company is creatively bankrupt. Alright. I'm done here.
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